Privacy Policy

Last Updated: October 24, 2025

1. Introduction

TreeReed Partners ("TreeReed," "we," "us," or "our") is committed to protecting and respecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, use our services, or interact with us.

This policy applies to all information collected through our website (treereed.com), services, and any related services, sales, marketing, or events (collectively, the "Services").

2. Data Controller

TreeReed Partners is the data controller responsible for your personal information. For questions about this Privacy Policy or our data practices, please contact us at:

3. Information We Collect

We collect information that you provide directly to us, information collected automatically, and information from third-party sources.

3.1 Information You Provide

• Contact Information: Name, email address, phone number, company name, and mailing address
• Account Information: Username, password, and account preferences
• Communication Data: Information contained in inquiries, support requests, or other communications with us
• Project Information: Technical requirements, infrastructure details, and business needs shared during consultations
• Payment Information: Billing address and payment method details (processed securely through third-party payment processors)

3.2 Information Collected Automatically

• Usage Data: Pages visited, time spent on pages, links clicked, and navigation paths
• Device Information: IP address, browser type and version, operating system, and device identifiers
• Log Data: Server logs including access times, error logs, and system activity
• Cookies and Tracking Technologies: Information collected through cookies, web beacons, and similar technologies

4. How We Use Your Information

We use the information we collect for the following purposes:

• Service Delivery: To provide, maintain, and improve our enterprise solutions and consulting services
• Communication: To respond to inquiries, provide customer support, and send service-related notifications
• Business Operations: To process transactions, manage accounts, and fulfill contractual obligations
• Marketing: To send newsletters, product updates, and promotional materials (with your consent)
• Analytics: To analyze usage patterns, improve our website, and enhance user experience
• Security: To detect, prevent, and address fraud, security incidents, and technical issues
• Legal Compliance: To comply with applicable laws, regulations, and legal processes

5. Legal Bases for Processing (GDPR)

For users in the European Economic Area (EEA), United Kingdom, and Switzerland, we process personal data based on the following legal grounds:

• Consent: You have given clear consent for us to process your personal data for specific purposes
• Contract: Processing is necessary for the performance of a contract with you
• Legal Obligation: Processing is necessary to comply with legal requirements
• Legitimate Interests: Processing is necessary for our legitimate business interests, provided these do not override your rights

6. How We Share Your Information

We do not sell your personal information. We may share your information in the following circumstances:

6.1 Service Providers

We share information with trusted third-party service providers who assist us in operating our business, including:

• Cloud hosting providers (server infrastructure)
• Payment processors (transaction processing)
• Email service providers (communication services)
• Analytics providers (website performance analysis)

6.2 Business Transfers

In the event of a merger, acquisition, or sale of assets, your information may be transferred to the acquiring entity.

6.3 Legal Requirements

We may disclose information when required by law, legal process, or to protect the rights, property, or safety of TreeReed, our users, or others.

7. Your Privacy Rights

Depending on your location, you may have the following rights regarding your personal information:

7.1 GDPR Rights (EEA, UK, Switzerland)

• Right to Access: Obtain confirmation of data processing and access to your personal data
• Right to Rectification: Request correction of inaccurate or incomplete data
• Right to Erasure: Request deletion of your personal data ("right to be forgotten")
• Right to Restrict Processing: Request limitation of how we process your data
• Right to Data Portability: Receive your data in a structured, machine-readable format
• Right to Object: Object to processing based on legitimate interests or direct marketing
• Right to Withdraw Consent: Withdraw consent at any time where processing is based on consent
• Right to Lodge a Complaint: File a complaint with your local data protection authority

7.2 CPRA Rights (California Residents)

Under the California Privacy Rights Act (CPRA), California residents have the following rights:

• Right to Know: Request information about the personal information we collect, use, disclose, and sell
• Right to Delete: Request deletion of your personal information
• Right to Correct: Request correction of inaccurate personal information
• Right to Opt-Out: Opt-out of the sale or sharing of personal information
• Right to Limit: Limit the use and disclosure of sensitive personal information
• Right to Non-Discrimination: Exercise your privacy rights without discriminatory treatment

7.3 Exercising Your Rights

To exercise any of these rights, please contact us at:

• Email: privacy@treereed.com
• Phone: 1-503-928-4519
• Contact Form: treereed.com/pages/contact.html

We will respond to your request within 30 days for GDPR requests and 45 days for CPRA requests.

8. Data Retention

We retain personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law.

Data Type	Retention Period
Contact inquiries	2 years after last contact
Customer account data	Duration of business relationship + 7 years
Transaction records	7 years (tax and legal requirements)
Marketing communications	Until opt-out or 3 years of inactivity
Website analytics	26 months

9. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to collect information about your browsing activities and preferences.

9.1 Types of Cookies We Use

• Essential Cookies: Required for the website to function properly (e.g., security, navigation)
• Analytics Cookies: Help us understand how visitors interact with our website
• Functional Cookies: Remember your preferences and settings
• Marketing Cookies: Track your online activity to deliver relevant advertising

9.2 Managing Cookies

You can control cookies through your browser settings. Note that disabling certain cookies may impact website functionality. Most browsers accept cookies by default, but you can modify your browser settings to decline cookies or alert you when cookies are being sent.

10. International Data Transfers

Your information may be transferred to and processed in countries other than your country of residence. We ensure appropriate safeguards are in place, including:

• Standard Contractual Clauses approved by the European Commission
• Data Processing Agreements with service providers
• Compliance with applicable data protection frameworks

11. Data Security

We implement appropriate technical and organizational measures to protect your personal information, including:

• Encryption of data in transit and at rest (SSL/TLS, AES-256)
• Access controls and authentication mechanisms
• Regular security assessments and vulnerability testing
• Employee training on data protection and security practices
• Incident response and breach notification procedures

While we strive to protect your information, no method of transmission or storage is 100% secure. We cannot guarantee absolute security of your data.

12. Children's Privacy

Our Services are not directed to individuals under 16 years of age. We do not knowingly collect personal information from children. If you become aware that a child has provided us with personal information, please contact us, and we will take steps to delete such information.

13. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices or content of these external sites. We encourage you to review the privacy policies of any third-party sites you visit.

14. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, legal requirements, or business operations. We will notify you of any material changes by:

• Posting the updated policy on our website with a new "Last Updated" date
• Sending email notifications to registered users
• Displaying a prominent notice on our website

Your continued use of our Services after such modifications constitutes your acknowledgment and acceptance of the updated Privacy Policy.

15. Do Not Track Signals

Some browsers have "Do Not Track" features that allow you to tell websites not to track your online activities. We currently do not respond to Do Not Track signals, but we will continue to monitor industry developments in this area.

16. Contact Information

If you have questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:

17. Automated Decision-Making

We do not use your personal information for automated decision-making, including profiling, that produces legal effects or similarly significantly affects you.

18. Supervisory Authority

If you are located in the EEA, UK, or Switzerland, you have the right to lodge a complaint with your local supervisory authority if you believe we have not complied with applicable data protection laws.